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Project topics and materials on "product advertisement"

• 1. ADVERTISING AS A ‘’POWER TOOL’’ FOR BUSINESS GROWTH A CASE STUDY OF NIG...

  » ADVERTISING AS A ‘’POWER TOOL’’ FOR BUSINESS GROWTH A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC CHAPTER ONE INTRODUCTION Background Of The Study Almost all economic activities are geared towards ensuring that the right goods and services are produced and find their way to customer. This involves a process called marketing. Marketing decisions focus on consumer needs, hence it seeks to gu...Continue Reading »

  Item Type: Project Material |  57 pages |  2,282 engagements | 

• 2. IMPACT OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION

  » IMPACT OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION   CHAPTER ONE INTRODUCTION 1.1  Background of the Study:   Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media…. TV and radio commerci...Continue Reading »

  Item Type: Project Material |  55 pages |  15 engagements |