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Project topics and materials on "Assessment of marketing"

• 1. THE SIGNIFICANCE OF PRODUCT QUALITY IN THE MARKETING OF SOFT DRINK

  » ABSTRACT The primary aim of this project is too critically’ examine how the Significance of Product Quality in the Marketing of Soft Drink. To achieve this aim, Coca Cola Bottling Company is chosen as a study. Among other things to examine comprehensively are the various activities in significance of product quality, so as to enable the researcher come up with conclusion and recommendation. To b...Continue Reading »

  Item Type: Project Material |  50 pages |  5,710 engagements | 

• 2. THE ROLES OF MIDDLEMEN IN THE MARKETING OF PADDY RICE

  » ABSTRACT The study assessed the role of middlemen in the marketing of paddy rice in Kwande Local Government Area of Benue state. Simple random technique was used to select respondents. 140 copies of questionnaire were administered with the aim of reaching out to 70 rice farmers and 70 middlemen in the four major markets of study area. Frequency distribution, percentage, ranking, mean, the matrices...Continue Reading »

  Item Type: Project Material |  50 pages |  9,051 engagements |